FACULTY PROFILE
T. Shyam Swaroop
Assistant Professor & Co-ordinator
+91 9848375467
swaroop@yogivemanauniversity.ac.in
Qualification :
• First Class Master’s Degree in Communication and Journalism from Sri. Venkateswara University, Tirupati, Andhra Pradesh (1997-1999).
• Pursuing PhD in the Field of Environmental Communication.
Experience :
• Worked as Reporter in Prajasakthi Telugu Daily News Paper & ESP Cable Network, Tirupathi, A.P. (1996-1997)
• Worked as Teaching Assistant in Dept. of Communication & Journalism, Sri Venkateswara University, Tirupathi. (2000-2001)
• Worked as Public Relations Officer in LANCO GROUPS, Tirupathi (Mar 18th 2000 - Aug 27th 2002)
• Worked as Public Relations Officer or Manager, Corporate Communications in Southern Power Distribution Company of Andhra Pradesh Limited (APSPDCL), Tirupati, A.P (Aug 28th 2002 - Dec 6th 2005)
• Worked as Divisional Manager, Corporate Communications in Transmission Corporation of Andhra Pradesh (AP Transco), Hyderabad, A.P. (Dec 8th2005 - March 2009.)
• Working as Assistant Professor in Dept. of Journalism & Communication , Yogi Vemana University, Kadapa, A.P. (July 2009 – Till date)
Area/s of research interests :
1. Public Relations Research
2. Environmental Communication
3. New Media Communication.
Achievements/Awards :
• Awarded the “Non-Monetary Reward for best services in Public Relation services” for the year 2004 in A.P. Southern Power Distribution Company Limited, Tirupathi.
• Awarded the “Non-Monetary Reward for best services in Public Relation services” again for the year 2005 in A.P. Southern Power Distribution Company Limited, Tirupathi.
Books Published -2 :
Title of the Book Publisher ISBN No
News Reporting – Techniques and Trends LAMBERT Academic Publishing, Germany, 2012 978-3-8484-1209-9
New Media Technology and Society Paramount Publishers, Hyderabad, A.P, 2012 978-93-82163-64-0
Publications- International - 3:
Role of New Media in Natural Disasters International journal of Communication and Development. - Vol. -2 Issue 3, 2012 ISSN-2231-2498
Role of Media in “Conscientization” of Education. MIRROR- Peer Refereed International Research Journal. Volume-3, No.1,2013 ISSN -2249-8117
The Global Film Genre “Bollywood” International journal of Communication and Development. - Vol. -23 Issue 2, 2013 ISSN-2231-2498
Details of significant paper publications :
1. Social welfare Vol.47 No.4 March 2000, “Education: Key factor in Women’s Development”.
2. Social welfare Vol. 47 No.4 July 2000, “Gender perspectives of Ecological Development”
3. Social welfare Vol. 47. No.4, Aug 2000, “Training women for Entrepreneurship”
4. Social welfare Vol.47, No.6 September 2000, P 15-18 “Putting the Girl child in School”
5. Communicator, Vol. XXXV No.2&3 April - June – July in September 2000, “New strategies for political campaigning”
6. PR & Communication Age “Crisis Communication – A perspective” May, 2011.
7. PR & Communication Age “Public Relations Profession in India- A Changing Paradigm”-Feb, 2012.
8. PR & Communication Age “Silent Communication”- April, 2012
9. New Media Technology and Society “New Media and Environmental Communication”- October 2012.
10. Research Scholar “Role of Media in Knowledge transfer to Farming Community-A case study” June 2013.