FACULTY PROFILE
Dr. Dr. G. VIJAYA BHARATHI
Assistant Professor
Dept.of Commerce
Y.V.University, Kadapa-3
+91 9440516153
bharathi@yogivemanauniversity.ac.in
       vijayabharathi_yvu@yahoo.co.in
       vijayabharathi_gali@yahoo.com
Qualification :
M.Com., M.B.A., Ph.D.
Work experience (PDF/Teaching etc.) :
19 years (including temporary service of 8 years)
Area(s) of research interest:
• Banking and Finance
• Marketing
• Entrepreneurship
• Rural development
Research grants (during the last Five years):
Completed one UGC MRP worth of Rs 7,52,100
Research students (Ph.D awarded/working):
One Awarded , One working
PAPERS PUBLISHED - 13
S.No Name of the Journal / Book Title of the Paper Month & Year National & International
1 IRJC (International Journal of Marketing, Financial Services & Management Research) ISSN:2277-6788, Vol.2, No.1 Performance of Banks in Priority Sector Lending – A Comparative Study of YSR District with Andhra Pradesh
1. Dr. A.S. Padma
2. Dr.G.Vijaya Bharathi
2013 International
2 African Journal of Hospitality, Tourism and Leisure Vol. 2(3) – ISSN: 2223-814 X A Study on Rural Women Entrepreneurship in Vempalli Mandal, Kadapa District, A. P. India
1. Dr.G.Vijaya Bharathi
2. Mr. P. Harinatha Reddy
2013 International
3 International Journal of Management and Development Studies. Vol. No.2, Issue No : 1, ISSN (online), 2320-0685 “Save the Girl Child”- An Effective Strategy to Create Awareness About the Value of Girl Child in YSR District.
1. Dr. A.S. Padma
2. Dr.G.Vijaya Bharathi
2013 January International
4 Vidyaniketan Journal of Management and Research. Vol. 1, Issue . 2 Impressions of Personality Psychodynamics on person – Job Fit and person – Organisation Fit
1. G.V. Chandra Mouli
2. Dr. Y. Subbarayudu
3..Dr.G.Vijaya Bharathi
2013 December National
5 International Journal of Business Management & Research (IJBMR), Vol. 4, Issue. 1, ISSN (P): 2249-6920; ISSN (E) : 2249-8036, Impact factor : 4.9926, Index Copernicus Value (2014) : 3.0 Perseverance Attitude of Individuals in Job Influencing Variables Assessment
1. G.V. Chandra Mouli
2. Dr. Y. Subbarayudu
3..Dr.G.Vijaya Bharathi
2014 February International
6 Asian J. Management 5(1), ISSN – 0976- 495X Influence of Personality Factor Contemplations on Individual Occupational Efficiency Optimisation : A Strategic and Contextual Assessment
1. G.V. Chandra Mouli
2. Dr. Y. Subbarayudu
3..Dr.G.Vijaya Bharathi
2014 March International
7 International Journal of Management & Business Studies(IJMBS) Vol. 4 Issue 2, ISSN :2231-2463 Impact Factor: 0.8701, Index Copernicus Value (2014) : 5.09 Self help groups – an Instrument for the Development of Women Entrepreneurship
1.Dr.G.Vijaya Bharathi
2. S. Masthani
2014 April - June International
8 Research Journal of Management Sciences, ISCA, ISSN: 2319-1171, Vol.3(6), 14-18, June 2014. Status of Women entrepreneurs in Kadapa District, India.
1.Dr.G.Vijaya Bharathi
2. S. Masthani
2014 June International
9 International Journal of Business Intelligence and Innovations ISSN:2348 4705, Vol & Issue.2 Customer Satisfaction About Modern Banking Services- A Study on SBI in Kadapa Corporation
1.Dr.G.Vijaya Bharathi
2015 October International
10 International Journal of Entrepreneurship and Business Environment Perspectives ISSN No A Synoptic View on the Welfare Schemes of Tribal Development
1.Dr.G.Vijaya Bharathi
September 2017 International
11 International Journal of Entrepreneurship and Business Environment Perspectives 2017 ISSN No. A Reflection Towards Best Women Entrepreneurs Supported Through Self Help Groups Reference to Kadapa District.
1. S. Masthani
2. Dr.G.Vijaya Bharathi
September 2017 International
12 Asia Pasific Journal of Research ISSN No. 2320-5504 Vol. LXXXVII Impact Factor : 6.58 Assessment of Entrepreneurial competencies – A Study with reference to Self Help Groups in Kadapa.
1. S. Masthani
2. Dr.G.Vijaya Bharathi
April 2018 International
13 Asia Pasific Journal of Research ISSN No. 2320-5504 Vol. LXXXVIII Impact Factor : 6.58 A Synoptic View on Problems faced by Women Entrepreneurs.
1. S. Masthani
2. Dr.G.Vijaya Bharathi
May 2018 International
BOOKS PUBLISHED - 2
S.No Name of the Books Publication Year National & International
1 Performance of Co-operative Banks ISBN : 978-81-8387-391-8 SERIALS PUBLICATIONS 2010 National
2 Micro Finance and Women Empowerment ISBN : 978-93-5056-105-8 DISCOVERY PUBLICATIONS 2012 National
Details of significant paper publications :
1. M-Infiniti Journal of Management Microfin Products and Services – A Panoramic View, - December 2010
2. Emerging Trends in Corporate Reporting Practices, Himalaya Publishing House Corporate Financial Reporting – an Emerging Scene in India. - 2010
3. Corporates: Management, Governance, Issues and Challenges. SCITECH Publications (India ) PVT. LTD Corporate Governance in Banks – An Overview. - April 2010
4. International Journal of Enterprise Computing and Business Systems, India ISSN (online) Promotion of Small Scale Industries. - July 2011
5. Journal of Banking Finance Performance Budgeting In Govt. Organisations. – An Overview. - May 2010
6. Journal of Banking Finance Corporate Governance Reforms. – An Outlook - March 2009

7. Journal of Southern Economist Environmental Accounting And Reporting In India: A Vision On Corporate Sector.

- June 2009

8. SANKYA , International Journal of Management & Technology Overdues of Co-operative loans. – An Analysis. -June 2009
9. Journal of University News New Directions of Higher Education in the Context of Globalisation. -Sep7 to 13, 2009 National
10. Journal of The Indian Banker Universal Banking – How The Concept is Taking Shape in India. -January 2009
Conference/symposia attended (during the last five years):
35
Conference/symposia/workshop organized (during the last five years):
03